Successful Evangelism

Counsel on conducting a evangelistic campaign.

By J.L. Shuler

Conclusions on any subject are largely determined by individual point of contact. It is alleged that seven blind men attempted to describe an ele­phant. One of them, bumping into the side of the great beast, said, " Here is a creature resembling a wall." An­other, feeling the elephant's trunk, likened the elephant to a serpent. Another, touching a tusk, announced that the animal resembled a spear. And still another, grasping the ear, com­pared the elephant to a large leaf. The man who got hold of the tail, thought the elephant was like a rope, while he who embraced the elephant's leg thought it resembled a tree, and he who crawled over his back declared that an elephant resembled a hill. The seven different comparisons were the natural result of seven different points of contact.

In considering this most important subject — how to conduct a successful evangelistic effort — as it relates to workmen commissioned of God to de­liver His last message to every kin­dred, tongue, and nation, it will be expected that different men will lay stress on different essentials to success, according to the individual point of view. A mutual exchange of views should therefore be helpful. What I have to say is suggestive, rather than dogmatic. Every individual evangelist has been endowed by the Creator with his own special gift, and has developed his own personality. To attempt to require one minister to work accord­ing to some other minister's plans would be as inappropriate and as dis­tasteful to the worker as was Saul's attempt to place his suit of armor on young David in preparation for the en­counter with the Philistine champion. But, on the other hand, a setting forth of certain principles which, by experi­ence, have been proved to be essential to success, will be profitable to every worker.

In the first place, let us make sure as to the fundamental purpose of an evangelistic effort. Is it to secure an audience for a sufficient period of time to enable us to deliver a series of ser­mons to explain the message of Reve­lation fourteen? Is the purpose of an evangelistic effort to add a number of people to the church? We may answer this threefold inquiry by asserting with the utmost confidence that the gather­ing of an audience, the preaching of the message of Revelation fourteen, and the adding of people to the church are necessary features of a successful evangelistic effort, but not one of these, or all of them combined, constitute the fundamental purpose of evangelism. What is the basic purpose of an evan­gelistic effort? It is to save souls for the kingdom of God. Aside from this, there never would have been any evan­gelistic effort in this world.

Some may feel inclined to say, "Why spend time on such a commonplace point as that, when it is results that we are after anyway? " Because first things must come first, if we would advance on right lines. If the founda­tion is not secure, the. superstructure cannot stand. The fact as to whether a man is working merely to gather an audience for a few weeks in order to add a number of members to the church, or whether he is really work­ing in the Spirit of Jesus Christ to save souls for the kingdom of God, will make a tremendous difference in the how and the what of his preaching dur­ing the evangelistic effort. This is a matter which will also influence his conduct, his method of doing personal work, his carefulness in preparing the people for baptism and admission to the church, and in diligent educating, training, and guiding the converts into all that pertains to the Christian life under the third angel's message.

This fundamental purpose the sav­ing of souls for the kingdom, must be ingrained by the Spirit of God in the evangelist's heart, and never for a mo­ment be lost sight of. This must be the controlling factor in all prepara­tion and preaching of sermons, in the prayers, the personal work, and in everything connected with the effort. Let the great purpose of the apostle Paul be uppermost in the mind and heart of the evangelist, as stated in the Corinthian letter: " Give none offense, neither to the Jews, nor to the Gen­tiles, nor to the church of God: even as I please all men in all things, not seek­ing mine own profit, but the profit of many, that they may be saved." 1 Cor. 10: 32, 33.

The real heart adoption of this basic principle of evangelism would auto­matically eliminate from our ranks those cheap, coarse, grandstand, clap­trap, theatrical, sensational, and su­perficial methods which are so objec­tionable. Until the minister gets a clear idea of this fundamental princi­ple, and builds everything in proper relation thereto, he will not and can­not have that true success which God requires of His workmen.

Among the factors essential for suc­cessful evangelistic effort, eleven points stand out prominently, any one of which could be elaborated to consider­able length, but for lack of space we must deal with each point briefly:

1. Consecration.—The nearer we live to God, the more we shall accomplish for our fellow men. The closer we live to Jesus, the better we shall know how to come close to men in that heart-to-heart work which counts more than anything else. The evangelist must reveal that the truth has gripped his own heart if he would cause others to be gripped by it. He must have Christ enthroned within, and Christ revealed through him, if he would really lead people to the Saviour. He must be a Spirit-filled messenger in order for the message to have compelling power leading to lasting decision. " The Sav­iour knew that no argument, however logical, would melt hard hearts, or break through the crust of worldliness and selfishness. He knew that His dis­ciples must receive the heavenly en­dowment; that the gospel would be effective only as it was proclaimed by hearts made warm and lips made elo­quent by a living knowledge of Him who is the way, the truth, and the life." —" The Acts of the Apostles," p. 31.

The crying need of the hour is for men who are thoroughly converted and can teach others how to give their hearts to God. When the minister has the right experience himself, then he can teach transgressors God's way, and sinners will be converted. (See Ps. 51: 10-13.) When we abide in Christ and He abides in us, we will bring forth "much fruit," and the fruit will re­main. (See John 15: 5, 16.)

The Lord has sent us definite in­struction: " The measure of capacity or learning is of far less consequence than is the spirit with which you en­gage in the work. It is not great and learned men that the ministry needs; it is not eloquent sermonizers. . . . The Lord has need of men of intense spiritual life." — " Gospel Workers," pp. 63, 64. We are also told what de­termines the degree of success of the worker for God: " His success will be proportionate to the degree of conse­cration and self-sacrifice in which his work, is done, rather than to either natural or acquired endowments."—Id., p. 70. We are used of God in ex­act proportion to our consecration. Every worker determines his own de­gree of success by the degree of con­secration he maintains toward his God. The prime essential for success in an evangelistic effort is consecration-- first, last, and all the time.

2. Enthusiasm, Perseverance, En­ergy, and Willingness.—" In propor­tion to the enthusiasm and persever­ance with which the work is carried forward, will be the success given." " Success depends not so much on tal­ent as on energy and willingness."—"Prophets and Kings," pp. 263, 219.

3. Cooperation.— Another essential to success in an evangelistic effort is the active, whole-hearted, united co­operation of consecrated workers in the company. The number of workers must naturally be governed by the size of the projected effort and the financial ability of the conference. A true-hearted, consecrated evangelist will cheerfully accept and do his best with whatever the conference can provide in the way of means, equipment, and helpers. There should be a daily meet­ing of the workers for counsel and prayer. If there is an organized church in the city in which the effort is to be held, the first work of the evangelist is to train the whole church for co-operative effort. (See " Gospel Workers," p. 196.) The most talented preacher should ever bear in mind that " the humblest workers, in co-operation with Christ, may touch chords whose vibrations shall ring to the ends of the earth, and make melody throughout eternal ages."—" The Ministry of Heal­ing," p. 159.

4.  Prayer.To Elijah the Lord said, " Go, hide thyself." And later He said, " Go, show thyself." As Elijah is a pro­totype of the messengers of the advent movement, we may learn from the two­fold nature of his divine call that he who does not first hide himself in the secret place alone with God, is not fitted to show himself in the public place of mingling with men. Through the spirit of prophecy we are admon­ished that " God's messengers must tarry long with Him, if they would have success in their work." " Those who teach and preach the most effec­tively are those who wait humbly upon God, and watch hungrily for His guid­ance and grace."—" Gospel Workers," pages 255, 257.

"Whitefield's unparalleled success in evangelistic labors," we are told, " was plainly traceable to two causes, and could not be separated from them as direct effects; namely, his unusual prayerfulness, and his habit of read­ing the Bible on his knees." Effectual prayer is indispensable to success in evangelistic endeavor. There may be a seeming success without it, but it will turn out to be only seeming. True suc­cess in winning souls, which is broad and enduring, cannot be obtained without prevailing prayer.

Let all workers connected with an effort unite their prayers in asking that God will use the effort to reach honest souls. " The eyes of the Lord run to and fro throughout the whole earth, to show Himself strong in the behalf of them whose heart is perfect toward Him.", 2 Chron. 16: 9. And as Peter was guided to Cornelius, and Philip to the Ethiopian treasurer, who were ready to receive the gospel, so to­day angels will guide our footsteps to the honest in heart, if we will permit the Holy Spirit to sanctify, refine, and ennoble our hearts. (See " The Acts of the Apostles," p. 109.)

Orlando, Fla.

(To be continued)


Ministry reserves the right to approve, disapprove, and delete comments at our discretion and will not be able to respond to inquiries about these comments. Please ensure that your words are respectful, courteous, and relevant.

comments powered by Disqus

By J.L. Shuler

July 1928

Download PDF
Ministry Cover

More Articles In This Issue

Trenchant Truths

Love, not knowledge, is the test of discipleship.

Editorial Keynotes

Of all essential qualities for the gospel ministry, spirituality is the underlying, intertwining, predominant principle.

The Spirit of Advance

A lesson in the experience of David for all of us ministers.

Spiritualizing Our Money-Raising Plans

How can we increase the mission offerings or our people?

The Religious World Adrift

Countering the view that the Bible is no longer reliable.

Prisoners of Sin

A report on Sing Sing.

The Inner-Life Experience

A personal testimony.

Art Applied to Evangelism

Applying art for the beautifying of Christian service.

Shall I Study Greek?

Does it pay to study Greek?

Bible Workers Exchange

Paper read at the Bible Workers' round table, Lake Union quadrennial session.

View All Issue Contents

Digital delivery

If you're a print subscriber, we'll complement your print copy of Ministry with an electronic version.

Sign up
Advertisement - SermonView - Medium Rect (300x250)

Recent issues

See All

Latest Videos

See All
Advertisement - SermonView - WideSkyscraper (160x600)