The Heart of True Evangelism

Hearts everywhere are yearning for love and sympathy, and this can be imparted not only through the public address, but through the personal touch as well.

By ELMER L. CARDEY, Evangelist; Cape Town, South Africa

In the message of Revelation 14:6, 7 there is a clear call for both public and personal evangelism. The angel in his flight tells the message to the masses—every nation—and to the families—every kindred. Our pattern for evangelism has been given to us very clearly in the writings of the Spirit of prophecy. The nearer we conform our mode of preaching and follow-up work to that pattern, the greater will be our final success in winning souls for Christ. We read :

"In the work of many ministers there is too much sermonizing and too little real heart-to-heart work. There is need of more personal labor for souls. In Christlike sympathy the minister should come close to men individually, and seek to awaken their inter­est in the great things of eternal life. .. Ministry means much more than sermonizing; it means earnest personal labor."—"Gospel Workers," p. 185.

Hearts everywhere are yearning for love and sympathy, and this can be imparted not only through the public address, but through the personal touch as well. These days of trou­ble call for a personal ministry more than ever before. Again we are told:

"When a minister has presented the gospel mes­sage from the pulpit, his work is only begun. There is personal work for him to do. He should visit the people in their homes, talking and praying with them in earnestness and humility. . . . But the hearts of those who do this work must throb in unison with the heart of Christ."--Id., p. 187.

Here is to be found the very heart of true evangelism. Many hearts can be won to Christ through the public call to obedience, and many more can be gathered into the Master's fold by personal work and personal appeal in the home. As we recount the many blessed experiences in bringing souls to a decision for Christ and His message, we think of the best ones as being those experienced by the side of a struggling soul who was making his final decision to serve his Lord and Master.

While laboring in great centers of popula­tion, where the people are more or less conserv­ative, it has been my experience, especially in late years, to find that if the personal side of evangelism is given greater prominence, much more will be accomplished, and the work will be more strongly established. It is well for us to make every effort to draw large audiences to our meetings; but let us bear in mind that the most of those who come, perhaps only a few times, will never be brought to a full knowledge of the message unless we devise ways and means to follow them up in a personal way. To make contact with the honesthearted peo­ple is our first and greatest duty. I have found certain ways of doing this to be helpful, some of which I shall relate.

At every public service, secure the names of people who wish reading matter to be sent to them free. This may be done by passing out cards, either before or after the sermon, and by the workers mingling with the people before and during the song service, securing names of the more conservative class who ob­ject to signing cards. Names may also be se­cured from the church members through the newspapers. This may be done by inserting a few lines at the bottom of advertisements, stat­ing that free literature will be mailed to any­one who is interested in the subjects that are being presented, and who is unable to attend all the meetings, From this source alone we bap­tized a number of people in a recent campaign in Cape Town. Our experience teaches us that at least 5 per cent of the people in any community will read our literature, if rightly approached. Iri some places it may reach so percent.

Filing and Checking the Names Secured

The names are placed on cards and filed by separate weeks. To these we send a carefully selected series of sixteen numbers of Present Truth, which deals with the message up to and including the Sabbath, the change of the Sab­bath, the seal of God, and baptism. On the back of the card that contains the name of the person to whom the paper is being sent, a rec­ord is kept of the paper sent and the date of sending. At the public meetings we have found it helpful to ask for a show of hands of all who are receiving the papers. This encour­ages others to ask for them, and also gives us a check on those regular in attendance. We have not found it possible or advisable for the workers to visit the hundreds of names that come in while the papers are being sent out during an effort. We would rather allow the reading matter to make the impressions, as the Holy Spirit leads the people in study. We have marveled many times of late to see how thoroughly the people are indoctrinated by reading the papers, before a single visit has been made.

When next to the last paper is sent out, we send with it a questionnaire and a self-ad­dressed stamped envelope. Five simple ques­tions are asked: I. Have you read and enjoyed the papers? 2. Are you a believer in Jesus Christ as man's only Saviour ? 3. If not, are you willing to accept Him? 4. Do you believe the special truths as presented in the papers? 5. Would you care to have Bible studies in your home?

Only a quarter or a third of the people will fill out the questionnaire and return it. But with these, immediate work should begin. The worker need not go through a series of ex­tended studies with many of these, but can at once meet them on the common ground of be­lief in the Sabbath. The other names should be visited as rapidly as possible, and openings secured for studies. When workers become experienced in making openings among those who have read the literature, we find that at least 50 per cent of the people will take studies.

Large results will be obtained only as each worker becomes a persuasive soul winner. Workers must learn that it is not enough to visit, or answer questions, or even to hold a study. They must learn that art of all arts—how to bring people to a decision for Christ and His truth. To assist in this, we must ac­company each worker on some of his visits, and give him the benefit of an evangelist's ex­perience in getting decisions.

Then, too, it is well to set a goal for each worker regarding the number of souls to be brought to baptism. When effective work is done by experienced workers, it is utterly sur­prising what a large percentage of the people who consent to take studies after reading the literature, finally take their full stand for the message. How true is the following statement:

"The Lord desires that His word of grace shall be brought home to every soul. To a great degree this must be accomplished by personal labor. This was Christ's method."—"Christ's Object Lessons," p. 229.

Too many of our efforts stop just short of the mark. We visit the people and scatter the literature, but not nearly enough effort is made to get the people to decide for Christ and His truth. With a heart filled with the love of Christ working for lost souls, very few indeed will resist the personal invitation to come to Jesus. This we know by many, many expe­riences.

As the next step it is well to take the names and begin to list them in the following classes: (I) Those who are definitely keeping the Sab­bath and desire baptism. (2) Those who have consented to the message, but who have not yet fully surrendered. (3) Those who are receiv­ing instruction through regular studies. After each baptism, we revise the lists, bringing into class those who are to be prepared for the next monthly baptism, and into class 2 those who have made advancement from class 3.

Once each week the entire list of names should be carefully studied at a workers' meeting, and prayerful counsel given to each worker in bringing the people to the final decision.

One of the first laws in commercial salesman­ship is that a careful list of prospective buyers be kept and reviewed week by week, to seek a reason why prospects have not purchased the offered goods. The fitness and attitude of the salesman must be considered, as well as the ability of the prospect to purchase. If a sim­ilar checkup is made on the prospects we gather through our efforts, it will be surprising to see how large a percentage of these prospects we are able to bring into the church.


Ministry reserves the right to approve, disapprove, and delete comments at our discretion and will not be able to respond to inquiries about these comments. Please ensure that your words are respectful, courteous, and relevant.

comments powered by Disqus

By ELMER L. CARDEY, Evangelist; Cape Town, South Africa

June 1941

Download PDF
Ministry Cover

More Articles In This Issue

We Must not be "Bumblers"

We must not be bumblers in this crisis hour.

When Christ's Mediatorial Ministry Began

Biblical Exposition and Homiletic Helps

Cherish the Freedom to Educate

Lessons learned too late are of little value.

Shall We Engage in Public Debates?

As a denomination, we are one of the few who, in present practice, do not advocate the holding of public debates as a means of finding the truth or settling controversies.

The Ideal Quarterly Service

Conducting the quarterly ordinance service is one of the most sacred duties a minister is called upon to perform.

How to Speak in Public

Reprint suggested by Elder H. A. Vandeman, of Minneapolis, Minn. Copyrighted, 1940. by the Kings-way Press, Incorporated, New York City. Reprinted by permission.

Establishing New Converts

Paying careful attention to the care of souls.

Prophetic Guidance in Early Days

The fifth part of our series on the influence of the Spirit of Prophecy examines how the early time-setting dangers were met.

Principles of Gospel Salesmanship

Our monthly larger outlook column.

Editorial Keynotes

Doctrinal Councils Intesify Division

View All Issue Contents

Digital delivery

If you're a print subscriber, we'll complement your print copy of Ministry with an electronic version.

Sign up
Advertisement - RevivalandReformation 300x250

Recent issues

See All
Advertisement - SermonView - WideSkyscraper (160x600)