Like swimming, witnessing can be appreciated and enjoyed only by those who do it. No matter how much text book description and theory one consumes, until you get into the water you do not know what it is all about. Maybe that is one of the reasons why books on witnessing are scarce and not very popular.
Kolb's book has as its objective helping modem Christians witness in a winning way that produces joy in those who participate. The book contains an abundance of witnessing principles used successfully by the author and others. A series of stories, personal experiences, and statistical evidence, designed to motivate, enhances the book's value.
Kolb, executive secretary for evangelism for the Lutheran Church-Missouri Synod is well qualified to write on this important subject. Besides experience he draws from a balanced bibliography and research from several studies.
From my perspective the greatest task before the church is motivating Christians to make witnessing a central part of their lifestyle. If we as pastors are to fulfill our commission, we must find ways to challenge our congregations to tell others what the Master has done for them. Kolb's book provides principles that are useful tools in fulfilling this commission.