For several years denominational leaders in Canada have given study to more effective ways of acquainting the public with Adventists, their beliefs and activities. Here are some results of their efforts.
CAREFULLY cultivating the practice of good listening—really paying attention to what is being said, no matter who is saying it—is one of the best shortcuts for a church leader who seeks to accumulate current information that is pertinent. It has been repeatedly demonstrated that persons in leadership positions often are poor listeners, largely for these reasons. . .
IT IS not easy to write simply; in fact, it is more difficult to be simple in communicating than to be complex. But the most effective writing is simple writing. Witness the success of Reader's Digest, a good example of simple writing. . .
WHEN ministers are required to write something that will convey information from them to others they must immediately grope with the problem of communicating. So many times a letter, a memo, or a report fails to reach the intended recipient, not because it may be physically lost, but because it isn't clear or doesn't say what the writer intended. . .